There’s no better way to promote the nation’s rice crops than with a grandmother and two girls in kimono dancing at famous landmarks around Tokyo.
Last year, we were blown away by a trio of grandmothers who showed off some impressive hip-hop moves as they danced to the title track from Bruno Mars’ album “24K Magic“. Since then, the dancing world moved on with a new dance craze called the “Koi Dance” or “Love Dance“, which swept through the country thanks to a popular Japanese drama, even catching the attention of the U.S. Ambassador to Japan, Caroline Kennedy, late last year.
Now, following on from the success of the “Koi Dance” craze, one of Japan’s dancing grandmothers has returned in a fascinating video that showcases a brand new “Kome Dance” or “Rice Dance“. Organised by the National Federation of Agricultural Cooperative Associations, the clip is designed to promote the benefits of eating rice to generations young and old, with a dance that combines some of the country’s oldest traditions with its modern “kawaii” or “cute” pop culture.